Offshoring vs Nearshoring

When you hear the word outsourcing you first off think about Philipines or India which offer a 50%-80% cost reduction + overhead.



Offshore is the most frequent offer that you can get as a business owners within the last 40 years but when it comes to distance you realized that is one day away from your location (US or Canada), the network liability may vary depending on the location where the contact center is located, language barries,huge accent,agents working during the night hours,unhappy representatives for not getting paid well.



When it comes to nearshore partner as the word describe it you are just a couple of hours away from home, neutral or no accent representatives,relaible network solutions,50% cost reduction in the services.



What is the advantage of nearshoring?



Central and Latin América culture has been evolving for the last decade meaning that each country keeps their own traditions but are persuing US and Canada traditions, follow singers,actresses,US brands,etc.



How you ever consider what is the hispanic population in the US? according to pewhispanic.org in 2014 it was a number close to 56M of latinos which means that there is a lot of revenue that can come from them and as a business owner you may want to consider to take a native spanish speaking organization as a business partner to reach that audience.







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